“It’s Now or Never” is a ballad recorded by Elvis Presley and published by Gladys Music, Elvis Presley’s publishing company, in 1960. The melody of the song is adapted from the Italian standard, “‘O Sole mio”, but the inspiration for it came from the song, “There’s No Tomorrow”, recorded by U.S. singer, Tony Martin, in 1949. The lyrics were written by Aaron Schroeder and Wally Gold. The single is the second best-selling single covered by Presley, and one of the best-selling singles of all time.

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